IIFA Utsavam: Biggest Celebration and Awards Night of South Indian Cinema

Via Kavita Nayyar/Abhilash Padhy/80 dB Communications

IIFA Utsavam South Indian Film Awards - Official Logo

Hyderabad, Jan 23 - The first IIFA Utsavam South-Indian Cinema Awards will light up Hyderabad's Gachibowli Outdoor Stadium for the two days of Jan 24 and 25. The gala celebration of Telugu, Tamil, Kannada and Malayalam film industries will feature a whose-who of the four industries including Mahesh Babu, Chiranjeevi, Namrata Shirodkar, Tamannah Bhatia, Shivrajkumar, Naga Chaitanya, Shriya Saran, Adah Sharma, Kamal Haasan, Priyamani, Akhil Akkineni and many others. The Wizcraft team is all geared up to host IIFA Utsavam.

Whacked Out Media, one of the premier social media marketers in Asia, has joined hands with Wizcraft in this endeavor by providing support in promoting and amplifying IIFA Utsavam across its vast social media networks.

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The biggest names from the South Film Fraternity are all sweating it out at the rehearsals to bring to their fans power-packed and mesmerizing performances. The stars are stopping at nothing to create an absolute magical event for the audience.

Shriya Saran (WBRi File Photo)
Shriya Saran (WBRi File Photo)

IIFA Utsavam was initially scheduled for the 4 and 6 December 2015. However, during this time, Chennai was experiencing difficult times owing to the havoc created by the flood and hence, IIFA had postponed the event in solidarity with the people of Chennai. In a bid to support Chennai, the management of IIFA has decided to host the Utsavam as a means to raise funds for those affected by floods. IIFA Utsavam aims to donate all its earnings towards Chennai Relief.

Additionally, IIFA along with Whacked Out Media launched a social media campaign called "Be One For Chennai" to garner support and funds for relief and aid for the victims. There was an overwhelming response for the campaign with the team of Whacked Out exercising its unique marketing strategies with the support from the prominent film stars across South India who pleaded their fans for support.

Whacked Out media garnered appreciations for its contribution towards Utsavam and raising funds. “We really appreciate the support provided by our partner Whacked Out Media. Their social media platforms are really good and their expertise is helping us promote the event through South Indian Markets,” says Sabhas Joseph, Director of Wizcraft.

Whacked Out is, today, Asia’s largest and fastest growing YouTube Multi-Channel Network Partner and also publishes videos across several other models. Its core strength lies in its organic content marketing strategies as well as its experience with audience development and content optimization.  Mr. Rama Krishna Veerapaneni, Managing Director of Whacked Out Media, said,“It’s an amazing experience to be part of this grand event and working with Wizcraft.We are sure that we'll be partnering for more such events in the future and have a longer association with the team.”

All eyes are on 24-25th of January and the fans just can’t wait to watch their favorite celebrities enthrall them with their performances. Whacked Out Media has decided to paint joy and smiles on the faces of those who cannot be in Hyderabad, to witness what may be the biggest celebration of South Indian Films, by ensuring every candid aspect reaches the social media circles through tons of live tweets and posts on their own social media network and through the official celebrity profiles.

Whacked Out Media is a next-gen media company based out of Hyderabad. Focused on digital marketing since 2011, Whacked Out is today Asia’s largest and fastest growing YouTube Multi-Channel Network Partners and also publishes video across several other models as well. Its core strength lies in its organic content marketing strategies as well as its experience with audience development and content optimization. It has over 180+ skilled professionals dedicated to aggregating and distributing content, managing celebrities, promoting movies, brands, products and campaigns.