Tollywood superstar Jeet is now the brand ambassador of Fashion Big Bazaar; The Big News announced in a Fashion Show

By Jyoti Prakash Mandal / WBRINN

jpmandal@washingtonbanglaradio.com

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Tollywood hearththrob Jeet is at the peak of his career. With his latest flick Boss breaking all records at the box-office; Jeet is now the most sought after star in Tollywood for the business conglomerates. Fashion Big Baazar, one of the leading fashion brands recently decided to utilize the ever rising star value of the actor by taking him on board as their brand ambassador. The big news was announced at a glittering evening where models displayed the wide range of collections offered by the brand. The event which took place at Mani Square, one of the most happening shopping Mall in The city of Joy also saw Jeet appearing on the ramp in style.

Taking the opportunity of the event WBRi asked Jeet which factor will make the consumers incline to Fashion Big Baazar. Jeet said, “The brand has wide range of products and the starting range is very low and hence is affordable to anyone. The consumers can shop according to their respective choice and affordability. Moreover they can get every product, whether its clothing or accessories like shoes and bags under the same roof. This kind of assortment of collections will definitely attract consumers.”

The makeshift ramp at the shopping mall was brightened up as well known models from the town cat walked wearing the different range of fashion wears by the Fashion Big Bazar. The brand seemed to have in store almost every kind of collections ranging from ethnic to fusion, formal to casual and trendy to traditional. The ‘Autumn Winter Collection’ of the brand was showcased on the ramp and it seemed to be a delight for the fairer sex as it has ethnic churidaars, Salwars, patiaalas and Skirts which are perfect for the festive season. Beside those there are trendy hot pants, designer skirts and Tops for the bolder and more experimenting women. It also seemed that there is a wide range of collection for the guys too to choose from. After the models displayed the best of the outfits from the kitty of the fashion brand, Jeet appeared at the ramp in style. Wearing a bright red Casual wear the superstar wooed the huge crowd which assembled at the mall to catch a glimpse of him.

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Akshay Merhotra, Chief Marketing officer of the brand was also present on the occasion to address the media. WBRi asked him about the creative minds behind the designs they offer. He replied, “ A huge team of creative persons are dedicated towards the designing of outfits and accessories. They are backed by a team of researchers who keep constantly keep in track of the growing trends and demands of the consumers. Together we often try to introduce innovative designs which we feel may be liked by our valuable customers. We have recently introduced the ‘Punk Collection’ which got a huge response from the consumers, especially those on the younger sides. Soon we are going to launch our series of Sports collection.”

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With Jeet on board as Brand ambassador and a wide range of products to offer, Fashion Big Baazar is likely to have their way without difficulty. One have to check in at one of their many outlets to perceive it in first hand.