Winners of Fifth Annual Innovation Award Program

Comverse EXPO 2010 Begins Second Stage of Online Activities, Including Telecom Industry Webinars New Delhi, Delhi, September 15, 2010 /Washington Bangla Radio / India PRwire/ -- Comverse today announced the three winners in its Fifth Annual Innovation Award program for telecom operators: Maxis Communications of Malaysia; Rogers Communications of Canada; and Telenet of Belgium. Today's announcement also marks the second-half kickoff of the Comverse EXPO 2010 online virtual event, which includes insightful webinars, industry case studies, and demonstrations of solutions for today's greatest challenges facing the telecom industry. Organized with industry research firm Yankee Group, the innovation awards recognize communications service providers for creative implementation of Comverse solutions to achieve significant business success. Maxis of Malaysia leveraged the Maxis Comverse BSS solution through system convergence over different service offerings, including fixed, mobile, leased circuits, VSAT and broadband. This enhancement delivered integrated communications solutions to customers on their mobile, broadband devices and at home. Maxis also unified its ordering capabilities across its postpaid and prepaid customers and streamlined the ordering process -- from order creation through delivery to billing -- while creating a consistent view of customers regardless of their payment type. Rogers Communications of Canada launched "Extreme Messaging," a personalized messaging service that includes SMS Auto-Reply for when the user is unable to respond; SMS Copy/Archive to automatically send copies of text messages to email accounts and other phones; and Personal Signature by using Comverse's SMS Personal Services. Telenet of Belgium used Comverse ONE Billing and Active Customer Management for advanced real-time rating and charging to offer a broad set of new multi-play services, such as video-on-demand, and to increase service usage and adoption with customized promotional campaigns. As a result of deploying Comverse ONE, Telenet has an enhanced BSS ready for full convergence, integrating its mobile core network with all its value-added service components to offer bundled services across fixed and mobile segments. "We see innovation as the key to maintaining telecom providers as the central player in the value chain of communications," said Dror Bin, President of Global Sales for Comverse, the world's leading supplier of software and systems enabling value-added messaging and content services, converged billing and active customer management, and IP communications. "Comverse has a strong record of bringing innovation to the market, and we are proud to see our customers following suit," said Daphna Steinmetz, Chief Innovation Officer of Comverse. More details about the innovation behind the three winning entries can be heard over a live webinar on Sept. 15, beginning at 10 a.m. EST. Visit Comverse EXPO at www.comverse-expo.com to register for the remaining online activities for 2010. Comverse is the world's leading provider of software and systems enabling value-added services for voice, messaging, mobile Internet and mobile advertising; converged billing and active customer management; and IP communications. Comverse's extensive customer base spans more than 125 countries and covers over 450 communication service providers serving more than two billion subscribers. The company's innovative product portfolio enables communication service providers to unleash the value of the network for their customers by making their networks smarter. Comverse's solutions support flexible deployment models, including in-network, hosted and managed services, and can run on circuit-switched, IP, IMS or converged network environments. Comverse is a subsidiary of Comverse Technology, Inc. (CMVT.PK). For more information, visit www.comverse.com. - http://www.indiaprwire.com/pressrelease/telecommunications/2010091562130...