Vibble TV joins hands with one of India’s leading content houses Shemaroo Entertainment for OTT Distribution

Mumbai, July 3, 2012 (Washington Bangla Radio) Vibble TV, a leading provider of South Asian IPTV programming and a service of Internet Broadcasting Corp., joins hands with Shemaroo Entertainment, a leading content provider and aggregator, for Over The Top (OTT) Distribution. Shemaroo Entertainment offers a large portfolio of products on the IPTV platform and as a result, Vibble TV’s audience can now enjoy a variety of evergreen and latest Hindi, Tamil, Telugu, Gujarati, Marathi and Punjabi movies. Shemaroo has been one of the pioneers in New Media and is actively leveraging technologies like broadband, Internet, IPTV and Mobile. In last one year, the company has acquired a number of new releases as a part of their acquisition strategy. As a major content house, the company has been making constant efforts to bring-in innovation and add quality to their products and distribute the same on different platforms.

Jai Maroo, Director, Shemaroo Entertainment, shares his thoughts on the occasion “We are glad to be associated with a leading OTT service like Vibble TV which is targeted at South Asians worldwide. Our aim is to offer our audience easy and legal access to high quality South Asian Content on every possible platform where a consumer may want to consume entertainment. This tie up is a step towards the direction and will help us to reach a much wider range of audience on these new modes of consumption.”

Suresh Kadagala, CEO, Internet Broadcasting Corp, said “We are excited to be partnering with Shemaroo Entertainment. Not only do they have the quality and quantity of South Asian  content across multiple languages, but also the understanding of this new way that people are consuming content. Combined with the excellent platform we have built to deliver this service, we will ensure Vibble TV will be a great service and a great viewing experience for South Asians all over the world.”


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