Bloomberg UTV On The Move

Mumbai, April 26, 2011 (Washington Bangla Radio / OPENPRESS) Bloomberg UTV, India’s premiere Business news channel, announced the launch of its show, “On The Move”. This one hour daily programme is hosted by Bloomberg UTV’s Editor Vivek Law and aims to provide comprehensive coverage of market openings and live reporting on the stories around the globe and its impact on Indian businesses and stocks.

Global business developments, today, have a cascading impact on our economy and performance of stocks in the market. In such a scenario, the business critical need is to have updated information on global market cues even before the local market opens for trading. In this show, Vivek Law speaks to Bloomberg Editors across the globe to get their perspective on developments that have taken place in their respective regions and which could impact Indian markets. Through On The Move, Vivek and his team of financial experts will also provide a quick outline of stocks that have been in news the previous day or post the market-close and how they may be impacted by global affairs. On The Move show aims to gear the market trader on what to expect during his trading day.

The launch of On The Move is part of Bloomberg UTV’s strategy to build a rich market-related programme slate. Through this prolific programme slate, the channel aims to deliver in-depth offering of business and financial news programming from its state-of-the-art studios across India while staying connected with the Bloomberg offices across the globe. On The Move joins an array of prolific programming line-up of the morning time band including Morning Call, Market Movers and First Trades taking viewers through pre-market movements to real-time breaking news coverage of the market.

Starting with On The Move, Bloomberg UTV is also introducing a Video Wall which is a state-of-the-art touch-screen which will give a unique viewing experience to the audience. On the video wall, stock related graphics can not only be animated but can be moved, slid or resized at the touch of a finger. One of the best technologically advanced way to showcase information, this screen can be used to play video, images and graphics. Bloomberg UTV is the first Indian business news channel to adopt this unique technology.

Watch “On The Move”, starting 27th April 2011 on weekdays at 8.00 am.

Bloomberg UTV, India’s premiere Business news channel is a strategic partnership between Bloomberg L.P., the global leader in business information, and the promoters (founders) of UTV, India’s leading integrated media and entertainment enterprise. With an enviable squad of Indian journalists, power of over 2500 professionals across the globe and a network of 145 bureaus, Bloomberg UTV is product of local news gathering, production and distribution expertise combined with the world class financial news capabilities and global reach. The channel’s positioned as an enabler that cuts out the terminology and presents the honest truth. It ushers in the investment culture to a whole new class of Indian growth aspirants that have somewhat been alienated with the erstwhile genre offering. Bloomberg UTV received accolades for its programmes as well as On Air Promos at the NT Awards 2011. It received the Best Live Telecast Show award for Today's Bet and the best promo Award for its Earth Day promotional campaign. Powered with thought leadership across markets, news and path breaking features, Bloomberg UTV aims to lead this attitudinal shift where the intimidating numbers will give way to usable knowledge and clarity…and aptly create a business news delivery format that’s Blunt. And Sharp.

- theopenpress