Videocon "Direct Hai Correct Hai" India Satellite TV Aims to Cross 4 Million Mark

Videocon d2h

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Mumbai, India, April 19, 2011 (Washington Bangla Radio / prurgent) Videocon d2h, the direct-to-home (DTH) company promoted by Videocon Group, has crossed three million subscribers. Videocon d2h, one of the fastest growing DTH service providers has created its niche through its innovative technology.

Being an Indian brand, having a large dealer network across the country and focus on providing quality services to its customers has helped the brand achieve top of the mind recall in a short span of time. Videocon d2h, along with urban segment has focused on catering to the rural segment also through its services.

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Mr. Saurabh Dhoot, Director Videocon Group on the achievement said: “We have achieved the 3 million mark as per our planned targets and we are sure that we would add another million subscribers in the next 3-4 months. I feel what’s important at this stage is to continue the momentum not just by adding new customers but in fact by delighting existing customers. Our aim is to keep our customers happy because we feel that a brand is successful when their customers are satisfied”.

Mr. Anil Khera, CEO Videocon d2h added, “While maintaining our ideology of innovation, we plan to reach the length and breadth of the country through our strong distribution channels and widespread service network. We are aware that the HD DVR with 3D innovation on DTH space by Videocon d2h has set a new benchmark in the industry and we plan to continue the momentum going forward. 3 million subscribers is just the beginning, we have a long way to go.”

Videocon d2h offers maximum number of channels in the market with a current count of 290 channels & services; they provide a very strong regional content for their specific audiences along with all the sports channels on board. Videocon d2h has also added new Channels on their platform which is: DD Kashir and Prarthana (Odiya Devotional Channel). The customers can watch their favorite channels in HD format by subscribing to its HD channels.

The channels offered in HD format are Discovery HD, NGC HD, Movies Now HD, Travel XP, Active Music HD, d2h Movies HD. The premium English channels which are recently launched on Videocon d2h are Baby TV, Spacetoon, Movies Now, FX, Fox Crime, Big CBS Prime, Discovery Science, Discovery Turbo, NGC Wild, NGC Adventure and NGC Music.

Videocon d2h has the Maximum Number of Channels and Services on its platform. It uses the revolutionary MPEG – 4 DVBS -2 technologies. It has many exciting features like Multiple Tickers, 12 PIP Mosaic, 22 Active Music Audio Video Channels, d2h movies. It carries the highest number of sports channels, leading GEC channels on its platform. It also has the highest number of regional language channels in Kannada, Bengali, Marathi, Oriya and North East.

Videocon d2h, the fastest growing DTH service provider in India has now launched India’s first High Definition – Digital Video Recorder with 3D. Now its customers will be able to enjoy 3D content and experience the new world of Digital Entertainment.

Videocon d2h has been awarded the 3rd most successful brand launch of the year 2009 across all categories in the brand derby survey carried out by Business – Standard.

Extensive Customer Service Network: Videocon d2h has set up customer call centres in Pune, Dehradun, Noida and Bangalore to cater to customer needs in ten different languages. In addition to all popular television channels, the Videocon d2h platform will offer many new features and exciting interactive services, thus becoming a one-stop shop for all the entertainment needs of customers.

- prurgent

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