Calcutta, India, Nov 16, 2011 (Washington Bangla Radio / Penning Creations) Launched at the 17th Kolkata Film Festival on November 11, 2011, the
FILM MART is the perfect platform for the Bengali film industry to
promote itself. With an extensive showcase of completed as well as
under-production movies from well-known banners, it has been designed
just aptly to lure distributors and investors form regional, national as
well as international markets. Organized by the Confederation of Indian
Industry (CII), the FILM MART will go on for a stretch of six days. Mr.
Sanjay Budhia, the chairman of the national committee on export for the
CII said, "Film Mart brings film producer and distributors under one
roof. It will help B2B (business to business) interaction and it will in
turn promote entertainment business. This will act as a platform which
will also help budding filmmakers".
With many big production houses such as Shree Venkatesh Films setting
up their stalls at the event, there was a pot-pourri of Bengali movie
CD’s and DVD’s ranging from the likes of Satyajit Ray, Ritwik Ghatak,
Mrinal Sen and Tapan Sinha to new generation movies like “Mon Mane Na”,
“Challenge” and "Jani Dekha Hobey".
Present at the inauguration of the event were the leading ladies from
Tollywood, Koel Mallick and Rituparna Sengupta, besides the other
bigwigs from the industry. In an effort to present the Bengali Film
industry before the world, Ranjit Mullick, chairman of the Kolkata Film
Festival said, “This initiative will play a key role in the betterment
of the economic aspect of Bengali films".
As a harbinger to the good times ahead, the FILM MART is definitely
going to pose as a springboard for the Bengali movie industry.
A Film Mart was inaugurate Friday at the 17th Kolkata Film Festival
in an endeavor to create a platform for the Bengali film industry to
showcase its movies and promote regional cinema in national and
"Film Mart brings film producer and distributors under one roof. It
will help B2B (business to business) interaction and it will in turn
promote entertainment business. This will act as a platform which will
also help budding filmmakers," said Sanjay Budhia, chairman, national
committee on export, Confederation of Indian Industry (CII).
CII is organising the Film Mart from November 11-17.