Delhi, April 08, 2011 (Washington Bangla Radio) Shemaroo Entertainment
Ltd., announces its partnership with Airtel digital TV to launch
interactive service- iDarshan. Available exclusively on the Airtel
digital TV platform, iDarshan is a 24- hour interactive devotional
application for Airtel digital TV customers. Designed to provide
multiple video/audio feeds at the same time in a snackable format, the
applications would enable the customers to enjoy devotional content 24
hrs on the channel.
iDarshan would enable customers to enjoy Live
Aarti from the four shrines- Tirupathi, Vaishno Devi, Golden Temple and
Shirdi. Apart from this, the iTV application would also have library
content playing when the Live Aarti is not available. The channel will
bring Live Aartis every morning and evening, devotional movies and
songs, debates, discussions, pravachans, satsangs, discourses, travel
episodes from shrines across the country and pilgrimage information all
within the comfort of viewers’ homes.